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User-Centred Graphic Design: Mass Communication And Social Change

Jorge Frascara, Bernd Meurer, Jan van Toorn, Dietmar Winkler




[PDF.bh21] User-Centred Graphic Design: Mass Communication And Social Change

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 | #8526933 in Books |  1997-05-08 | Original language:English | PDF # 1 |  .32 x6.54 x9.98l, | File type: PDF | 147 pages

||2 of 5 people found the following review helpful.| Nice book, shame about the content...|By Robert Hamilton|An interesting if somewhat dated ideology placing the graphic designer in the position of the instigator of positive social change. A sort of paper social conscience for the masses. Designers must unite and use their collective power for good and triumph over all that is evil. While many of the arguments are trite and sho|About the Author|Frascara; Jorge University of Alberta, Edmonton, Canada,Meurer; B ,vanToorn; J ,Winkler; D ,

This text presents the important contribution that visual communication design can make to society, beyond its usual commercial applications. It identifies successful socially orientated projects, demonstrating the human and economic benefits that can be achieved through good communication design. The book also discusses a user-centred approach to Design, Including Notions Of Social Marketing, Design Methods And different information-gathering techniques.; The book close...

You easily download any file type for your device.User-Centred Graphic Design: Mass Communication And Social Change   |  Jorge Frascara, Bernd Meurer, Jan van Toorn, Dietmar Winkler. I was recommended this book by a dear friend of mine.

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